{"id":6473,"date":"2024-01-08T20:51:02","date_gmt":"2024-01-08T19:51:02","guid":{"rendered":"http:\/\/www.wakapedia.it\/?p=6473"},"modified":"2024-06-27T10:47:59","modified_gmt":"2024-06-27T08:47:59","slug":"sakura-collection","status":"publish","type":"post","link":"https:\/\/www.wakapedia.it\/en\/sakura-collection\/","title":{"rendered":"SAKURA COLLECTION"},"content":{"rendered":"<p><\/p>\n<h3>A journey to discover the SAKURA COLLECTION and the traditional textile craftsmanship of Japan<\/h3>\n<p>The\u00a0<a href=\"https:\/\/www.sakuracollection.com\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>SAKURA COLLECTION<\/strong><\/a> is a collaboration between textile companies from all around the world. Created in Japan in 2012, the project supports creators, boosts regional tourism in Japan, and fosters cultural and economic exchange with foreign countries. To fulfill these core missions, the organization commissions collections by international designers and gives awards to fashion students who create garments and accessories using Japanese fabrics.<\/p>\n<p>In addition, <strong>from 22 to 24 January 2024<\/strong>, traditional Japanese materials will be exhibited at<strong> Texworld NYC<\/strong>, a textile trade fair in<strong> New York<\/strong>, and on <strong>23 January<\/strong>, the <strong>Fashion Awards<\/strong>, with celebrity judges, will be held at Texworld NYC. <strong>From 25 January to 5 February<\/strong>, an exhibition will be held at the <strong>Fashion Institute of Technology<\/strong>, a prestigious fashion school in <strong>New York<\/strong>, and <strong>on 6 and 7 February<\/strong>, a <strong>business meeting<\/strong> will be held at the <strong>Pierre<\/strong>, <strong>a five-star hotel in New York<\/strong> recognised by the fashion industry. On these occasions, a limited-edition, sustainable and value-added collection using traditional Japanese materials such as Ojiya Chijimi, Bishu wool and SanoAi Syoaizome, Hamamatsu Marunabe denim will be presented by international designers who are very active at the<strong> Paris and Milan fashion weeks<\/strong>.<\/p>\n<p>At Wakapedia, we love to use culture to build bridges between Japan and other countries, so collaborating with the SAKURA COLLCETION and embarking on an incredible journey to discover Japan&#8217;s exquisite textile craftsmanship thrilled us from the beginning!<\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/wxTDTEidqn8?si=MpclpdIUlRwp9Kt9\" width=\"100%\" height=\"500px\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<h3>Ready for departure<\/h3>\n<p>It was late August, and the weather in Tokyo was unbearable. Running from one appointment to another in the asphalt jungle left us soaking wet, as if we had taken a shower. We wistfully recalled memories from the beach last summer in our home country of Italy. What a dream to spend our days gazing at the infinite crystal-clear sea while sipping ice-cold spritzes under an umbrella! Fortunately, Maria of the SAKURA (Sakura means cherry blossom) offered us an escape from Tokyo&#8217;s scorching sun and 100% humidity: a guided tour for the Wakapedia team and our friend Flora Rabitti (designer of the up-and-coming Italian brand <a href=\"https:\/\/www.atelierflorania.com\" target=\"_blank\" rel=\"noopener noreferrer\">Florania<\/a>) of the production sites of traditional Japanese textiles. We already imagined the smell of grass and the fresh countryside breeze on our faces, so we accepted without hesitation! On the day of departure, we boarded the Shinkansen (the Express Train,\u00a0ed.), ate our\u00a0Ekiben\u00a0(a packaged snack sold on Japanese trains,\u00a0ed.), and fell fast asleep. We woke up and arrived humming\u00a0Nel blu dipinto di blu (one of the most famous Italian songs by Domenico Modugno, of course,\u00a0ed.).<\/p>\n<h3>Stop No. 1: Indago in Tochigi Prefecture<\/h3>\n<p>The first stop on our itinerary was the\u00a0Sano Aizome\u00a0workshop in the city of Sano. The beautiful bucolic landscape in Tochigi Prefecture was so different from the skyscrapers of Tokyo. We felt like children in a Studio Ghibli movie, ready to run through the meadows and meet Totoro! Beautiful and delicate indigo fabric fluttered in the wind amidst the lush greenery of the surrounding nature. The region&#8217;s natural indigo dyeing has been world-renowned for generations. The Irish writer Lafcadio Hearn, who visited Japan around 1890, spoke of it as a &#8220;blue country&#8221; precisely because of the ubiquitous indigo fabrics used for everything from kimonos to curtains and banners. When synthetic indigo began to be imported from abroad in the early 20th century, the local industry declined. Fortunately, in 2014, a group of volunteers resurrected the business of traditional indigo dyeing in Sano, a century after its demise.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.wakapedia.it\/wp-content\/uploads\/2024\/01\/DSC02773-1024x576.jpg\" alt=\"\" width=\"1024\" height=\"576\" \/><\/p>\n<h3>Stop No. 2: Hon-shiozawa and Ojiya Chijimi in Niigata Prefecture<\/h3>\n<p>Next, we headed to Niigata Prefecture. We had already visited the region in the winter to snowboard at the GALA Yuzawa ski resort, but this was our first summer visit. We remembered the delicious\u00a0Niigata Koshihikari\u00a0rice and the fine\u00a0Junmai Daiginjo Hakkaisan Kongoshin\u00a0sake (a rare luxury sake sold only twice per year,\u00a0ed.). We couldn&#8217;t wait to combine our professional cultural mission with our culinary passion! So, after filling our stomachs nicely, we had the pleasure of learning about two craft traditions deeply rooted in Niigata.<\/p>\n<p>The\u00a0Yamadaori\u00a0company in the town of Minamiuonuma has produced fine textiles for more than 110 years. To make the most emblematic fabric of the region, called\u00a0Hon-Shiozawa, they use the traditional\u00a0Echigo-jofu\u00a0tie-dye technique.\u00a0Hon-Shiozawa\u00a0even earned UNESCO intangible cultural heritage status in 2009! To make it, ramie fibers are twisted together by hand to make yarn. Then, the yarns are bundled, tied delicately, and dipped in dye. The fabric is then woven by hand to create a geometric or floral pattern, washed in hot water, kneaded with the feet, and finally stretched out in the sun to dry.<\/p>\n<p><a href=\"https:\/\/www.youtube.com\/watch?v=_tHCPiUSk1Q\" target=\"_blank\" rel=\"noopener noreferrer\">Ojiya Chijimi<\/a>\u00a0fabric (also a UNESCO intangible heritage) has been produced in Niigata Prefecture for over a thousand years. The technique used to make it,\u00a0Yukizarashi,\u00a0takes advantage of the snowy landscape. Once the fabric is dyed, it is laid directly onto the snow to dry. As the sun&#8217;s heat turns the snow into water vapor, ozone is released into the fabric. The resulting chemical reaction lightens and brightens the colors of the fibers to create a beautiful, almost transparent effect. The long strips of fabric laid out on the glistening white snow are a marvelous sight to see and reminded us of scenes from Hokusai&#8217;s poetic ukiyo-e woodblock prints.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.wakapedia.it\/wp-content\/uploads\/2024\/01\/IMG_6520-1024x768.jpg\" alt=\"\" width=\"1024\" height=\"768\" \/><\/p>\n<h3>Stop No. 3: Bishu Wool in Aichi Prefecture<\/h3>\n<p>Next, we visited the\u00a0<a href=\"https:\/\/www.nakadenkeori.co.jp\/company-english\/\" target=\"_blank\" rel=\"noopener noreferrer\">Nakaden Keori<\/a> workshop in Bishu. Aichi prefecture is one of the three largest wool-producing regions in the world (along with England and Italy). We were fascinated by the industrial-scale production that uses enormous machines working rhythmically together. It made us think of the movie Charlie and the Chocolate Factory! The company enjoys an international reputation for producing the highest quality wool by combining modern technology and traditional knowledge. The company is also sensitive to the issue of sustainability and produces recycled wool. The wool is so fantastic that, even though it was summer, we felt like bundling up in warm, fluffy sweaters!<\/p>\n<h3>Stop No. 4: Enshu Men-Tsumugi and Hamamatsu Marube Denim in Shizuoka Prefecture<\/h3>\n<p>Our last destination was <strong>Shizuoka<\/strong>, a city famous for its tea as well as for its textiles. Did you know that the Toyota and Suzuki companies, now world-class automobile manufacturers, initially specialized in textile weaving machinery here in Shizuoka?! The\u00a0<a href=\"https:\/\/nukumorikoubou.com\/top-en\/original\" target=\"_blank\" rel=\"noopener noreferrer\">Nukumori Koubou<\/a>\u00a0company introduced us to\u00a0<strong>Enshu Men-Tsumugi<\/strong>, <strong>a handmade textile that originated in the Edo period (1600-1868)<\/strong>. Seeing the third generation of artisans carrying on this centuries-old tradition was exciting. In fact, the parents of the current president, Asahi Otaka, still spin and weave by hand in the workshop! <strong>When wearing these heirloom fabrics, you can really feel the passion that went into making them.<\/strong> Finally, we headed to the\u00a0<a href=\"https:\/\/www.instagram.com\/nabesou.inc\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Nabesou<\/strong>\u00a0<\/a>factory. The <strong>Hamamatsu Marunabe denim<\/strong> they produce is prized for its quality and durability and has a surprising aesthetic twist. In addition to the traditional blue, they use a vivid orange thread inspired by the famous oranges grown in Hamamatsu to make two-toned jeans.<\/p>\n<h3>Journey\u2019s end<\/h3>\n<p>Although we couldn&#8217;t visit all the manufacturers who are part of the SAKURA COLLECTION on this trip*, everyone on the Wakapedia team was delighted to discover the many precious craft traditions that are being handed down to future generations. It&#8217;s easy to see why Japanese fabrics are prized worldwide for their beauty and quality. So even though we didn&#8217;t sip spritzes or eat focaccia on the beach this summer, we were nourished by traditional Japanese culture (and delicious regional delicacies).\u00a0Arigatou gozaimasu\u00a0Sakura collection!<\/p>\n<p>*On our next adventure, we plan to learn even more about unique Japanese fabrics and production techniques including upcycled denim (<strong><a href=\"https:\/\/one-o-fivedenimtokyo.com\" target=\"_blank\" rel=\"noopener noreferrer\">One-o-Five Denim<\/a><\/strong>, Tokyo), <strong>Tamaori<\/strong> fabric (<a href=\"https:\/\/www.instagram.com\/sawai_orimono\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Sawai Orimono<\/strong><\/a>),<strong> innovative sewing technology<\/strong> (<strong>Edvance, Tokyo<\/strong>), <strong>black die technique<\/strong> (<strong><a href=\"https:\/\/www.youtube.com\/watch?v=1fco6IjKRhU\" target=\"_blank\" rel=\"noopener noreferrer\">Kyoto Montsuki<\/a>, Kyoto<\/strong>), and\u00a0<strong>Oshima Tsumugi\u00a0fabric<\/strong> (<strong>Hajime Syoji<\/strong>\u00a0and\u00a0<strong>Yumeori no Sato<\/strong>, <strong>Kagoshima<\/strong>). To be continued&#8230;<\/p>","protected":false},"excerpt":{"rendered":"<p>A journey to discover the SAKURA COLLECTION and the traditional textile craftsmanship of Japan The\u00a0SAKURA COLLECTION is a collaboration between textile companies from all around the world. Created in Japan in 2012, the project supports creators, boosts regional tourism in Japan, and fosters cultural and economic exchange with foreign countries. To fulfill these core missions, [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":6495,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[36,40],"tags":[2052,2068,2084,2100,2116,2053,2069,2085,2101,2117,2054,2070,2086,2102,2055,2071,2087,2103,2056,2072,2088,2104,2057,2073,2089,2105,2058,2074,2090,2106,2059,2075,2091,2107,2060,2076,2092,2108,2061,2077,2093,2109,2062,2078,2094,2110,2063,2079,2095,2111,2064,2080,2096,2112,2065,2081,2097,2113,2066,2082,2098,2114,2051,2067,2083,2099,2115,2021,2022,2023,2024,1939,1044,87,299,443,106,12,13,15],"class_list":["post-6473","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lets-go","category-japan","tag-textile","tag-2068","tag-2084","tag-2100","tag-2116","tag-traditional","tag-2069","tag-2085","tag-2101","tag-2117","tag-kimono","tag-2070","tag-2086","tag-one-o-five-denim-tokyo","tag-shibori","tag-2071","tag-2087","tag-2103","tag-wool","tag-2072","tag-2088","tag-2104","tag-upcycled","tag-2073","tag-2089","tag-2105","tag-denim","tag-2074","tag-2090","tag-2106","tag-japanesedenim","tag-zesda","tag-2091","tag-2107","tag-madeinjapan","tag-2076","tag-2092","tag-2108","tag-artisanal","tag-2077","tag-2093","tag-2109","tag-unesco","tag-2078","tag-2094","tag-2110","tag-cotton","tag-2079","tag-2095","tag-2111","tag-ecofriendly","tag-2080","tag-2096","tag-2112","tag-sakuracollection","tag-2081","tag-2097","tag-2113","tag-japanesetextile","tag-2082","tag-2098","tag-2114","tag-fabric","tag-2067","tag-2083","tag-2099","tag-2115","tag-sustainable","tag-sustainability","tag-sdgs","tag-eco","tag-florania","tag-1044","tag-culture","tag-299","tag-japanese","tag-japan","tag-art","tag-design","tag-fashion"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SAKURA COLLECTION - Wakapedia<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.wakapedia.it\/en\/sakura-collection\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SAKURA COLLECTION - Wakapedia\" \/>\n<meta property=\"og:description\" content=\"A journey to discover the SAKURA COLLECTION and the traditional textile craftsmanship of Japan The\u00a0SAKURA COLLECTION is a collaboration between textile companies from all around the world. 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